Yes, it is nonsense when used primarily as a self-promotional tool. But it is not nonsense when used to describe a focus on understanding and improving growth of a product. In this case it is, however, poorly and inaccurately applied as a descriptor of the job. One should simply say "I work on improving user growth and engagement" or "I'm a on User Growth" e.g. "I'm a Product Manager on User Growth."
Yes, it is nonsense when used primarily as a self-promotional tool. But it is not nonsense when used to describe a focus on understanding and improving growth of a product. In this case it is, however, poorly and inaccurately applied as a descriptor of the job. One should simply say "I work on improving user growth and engagement" or "I'm a on User Growth" e.g. "I'm a Product Manager on User Growth."
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